What factors should startups consider when planning for international expansion?

[Jenifer]

Startups should consider market research to understand local demand and competition, ensuring product-market fit. For example, a tech startup entering Asia might adapt its offerings to suit regional preferences. Compliance with local laws and regulations is crucial to avoid legal issues. Establishing a local presence through partnerships or hiring local staff can aid cultural adaptation. Currency exchange rates and economic stability impact financial planning and pricing strategies.