Do you feel billboards are a good way to advertise?

[Ravenfreak]

I think they are a good way to advertise, especially if a company uses some eye catching techniques. There's a Instacart billboard across the highway from my neighborhood that I always notice and comment on that popped up about a month ago. The woman on the billboard is eating a ice cream sandwich sideways, which is odd and caught me off guard. xD It's expensive to get a billboard advertisement though.